Archive for September 15th, 2008

Chinese Experts: Olympics Strikes Western Values, China Image not

Monday, September 15th, 2008

In 2001, China won the bidding for Olympics and also became a member of the WTO. Behind Chinese athletes’ achievements during the Olympics are China’s economic growth and technical advancement in the past seven years. …

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Beijing Olympics (1)

Monday, September 15th, 2008

Pollution in the second week of the Olympics improved on some days. But bear in mind that before the Olympics China closed dozens of pollution-producing factories around Beijing just for the Games (including ones making medicines for …

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Have you done a Ratner lately???

Monday, September 15th, 2008

Recently, China Daily published remarks by an Israeli windsurfer regarding his Olympic hosts. He called the Chinese “shits” and complained about their lack of foreign language skills, obtuseness, etc. The Israeli Embassy went into …

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Chinese Olympics: Leveraging “Soft Power” to build Brands

Monday, September 15th, 2008

As the Grandest Show of the Planet, the Chinese Olympics drew to a close, i use this post to articulate the extremely effective display of “soft power” in building Brand China. But first, a small semantic definition- It was Joseph Nye, …

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